Capco · Professional services · Platform engineering and Sitecore
Rebuilding a global digital platform from scratch, delivered in 120 days
Following a demerger, Capco had to migrate their website off legacy infrastructure within 120 days or face daily penalties. We delivered a full Sitecore rebuild on deadline, cutting the update SLA from 14 days to 24 hours and handing the marketing team control for the first time.
What happened?
How it went.
The problem
In 2017, following a demerger from FIS Global, Capco had 120 days to migrate their website off FIS infrastructure or face significant daily financial penalties, all while the business had ambitious growth plans that needed a platform capable of supporting global marketing at scale. Before the rebuild, the marketing team had no control over their own website: every change, even a copy edit, meant a full brief to an in-house development team with a 14-day SLA. There was no access to analytics, no way to launch campaigns independently, and no mechanism for showing digital's commercial contribution to the business.
What we built
We rebuilt the entire Capco website on Sitecore Experience Platform within the 120-day window, migrating all content and redeveloping every template to Sitecore best practice. We delivered a complete Experience Editor interface giving the global marketing team full, independent control over content, campaigns and landing pages for the first time. Phase two focused on three priorities: a world-class careers experience with GeoIP personalisation integrated with the PeopleFluent ATS and dedicated journeys for graduates and experienced hires; a data measurement framework built as a Klipfolio dashboard drawing on Google Analytics and careers data; and personalisation to engage different audience segments intelligently.
What came after
Delivered within the 120-day deadline, removing the penalty risk entirely. The SLA for changes fell from 14 days to 24 hours. Pages per session rose 26% and average session duration 15%, while bounce rate dropped 19%. The new careers journeys drew 31,500 visits in five months, 70% of new careers visitors went on to search for a role, and the marketing team had full CMS control for the first time.
“Analogiq's expertise has enabled us to create a website and digital strategy that delivers value across the firm, while also unlocking the power of data to drive optimisation projects and empower our decision making. Working hand in hand with a trusted partner like Analogiq has allowed us to embed them within Capco's day-to-day activities, providing project transparency while building an incredibly strong relationship.”
Andrew Davies, Head of Digital Marketing (Global), Capco
Where do I start?
Close to your problem?
Tell us what the equivalent would be in your business, and we will give you an honest first read.
