A leading international bank partnered with Analogiq to transform its SME digital experience across Asia-Pacific — reducing friction at every touchpoint and generating 824 new leads, £588K in first-year customer value, and £1.7M projected over three years.
High abandonment rates, friction across digital journeys, and inconsistent regional experience were limiting customer engagement.
Applied a data-driven optimisation framework, connecting GA4 analytics with CRM segmentation to identify drop-offs, automate follow-ups, and test conversion paths.
824 new SME leads within 6 months, £588K first-year customer value, £1.7M projected 3-year impact, and 28% reduction in mobile abandonment.
824 new SME leads
£588K first-year customer value
£1.7M projected 3-year impact
28% reduction in mobile abandonment
"Analogiq helped us connect data and experience in a way that changed how our teams deliver digital value."
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